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Where have you successfully sold a small SAAS? Having trouble (I WILL NOT PROMOTE)
I have a small SAAS that makes around $50k in profit per year with no overhead. I have listed it to Acquire with no success and am looking for some advice on where/how to sell something like this. The price isn't the issue as it's only listed for 3x net profit, less than 1x annual revenue. It is a two-way market place with 500+ monthly buyers and sellers.
This is a micro-SaaS lifestyle business rather than a venture-scale startup, evidenced by the founder's desire to exit at a low 3x profit multiple. While the $50k annual profit demonstrates basic product-market fit, the inability to find a buyer on standard platforms and the lack of scalability indicators make it a poor fit for institutional capital.